Why CSR Matters
In the past decade, we’ve witnessed a stunning transition as Corporate Social Responsibility evolved from a nice-to-have to a fundamental strategic priority for businesses large and small.
More recently, we’ve watched as companies went beyond their own walls, using their influence to advocate for global solutions around issues such as climate change, education, poverty, and equal and human rights.
Fundamentally CSR matters because we have a responsibility to address social and environmental issues and look after the planet we are standing on.
It is important to recognise how important social responsibility has become to today's socially conscious customers and employees. Businesses regardless of size have a large carbon footprint, any steps they can take to reduce those footprints are considered both good for the company and society as a whole.
As we move forward, it's expected that companies won’t just uphold their commitments to sustainability they will be at the forefront of global progress like never before.
With millennials now holding buying power majority, the face of consumerism has changed completely, this places CSR at the forefront of modern day business practices. This new wave of buyers is demanding transparency, and when given the choice, will almost always choose a brand or product tied to a socially conscious cause rather than a corporate big name brand.
Undertaking socially responsible initiatives is truly a win-win situation. Not only will your company appeal to socially conscious consumers and employees, but you'll also be making a real difference in the world.
Here at Graduate Planet we are also committed to managing our business in such a way that it has a positive impact on society.
We carry out a number of activities to contribute to the community including;
We reinvest our profits to environmental sustainability projects and organisations to reduce climate change.
We actively support and assist disadvantaged groups in to long term careers.
We offer periodic free training to group and clients on career development.
Provide voluntary careers advice and environmental education programmes in schools.
Optimise our energy use to ensure the efficiency.